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    (EMAILWIRE.COM, March 25, 2008 ) Leading Technology Services Publication Dramatically Expands Scope and Readership
    SAN DIEGO, March 19, 2008 - The Association for Services Management International (AFSMI), the Service & Support Professionals Association (SSPA), the Technology Professional Services Association (TPSA), and the Service Research & Innovation Initiative (SRII) announced that Sbusiness, the journal for services management, has been expanded to include research and information from all four associations. Sbusiness, the premier publication for the technology services industry, is published quarterly and will now be distributed to members of all four associations around the world. Sbusiness has been in publication since 2001 and was previously distributed to AFSMI members only.

    “The Sbusiness journal is the only publication of its kind in the world,” stated John Schoenewald, publisher and executive director of AFSMI. “It is a great resource for industry trends, best practices, and leading research. The publication covers a wide range of services, including customer relationship management, customer service, field service operations, human resources, management development, professional services, support center practices, outsourcing, sales and marketing, and services finance. Many of the articles feature key interviews and case studies with leading technology companies. Now that Sbusiness combines the best of AFSMI, SSPA, TPSA, and SRII, it will meet the growing needs of the diverse services community.”

    AFSMI, SSPA, TPSA, and SRII comprise a global network of associations that address the needs of the technology services industry. The expanded, multi-association version of the magazine debuts in March with the Spring 2008 edition and also will be available to attendees of the Technology Services Europe conference, April 2-4 in Paris, France; the SSPA Best Practices Conference, May 4-6 in Santa Clara, CA; and the Spring 2008 TPSA Summit, also in Santa Clara, May 4-6.

    About AFSMI
    Founded in 1975, the Association for Services Management International (AFSMI) is the global leader in helping service professionals and field services organizations deliver more value to their customers. AFSMI members range from major Global 2000 companies to smaller, regional players and individual services professionals. AFSMI is internationally recognized for its 30-plus years of experience in delivering service industry research, training and education programs, and industry events. For more information, visit

    About SSPA
    As the support industry’s premier management community, the Service & Support Professionals Association (SSPA) is a key resource for the information and best practices needed to make better business decisions. It brings together the best minds from across the industry—from established companies with successful track records to pioneering newcomers with out-of-the-box ideas. The SSPA also partners with thought leaders such as J.D. Power and Associates and the Wharton School to create programs that benefit the industry. For more information, visit

    About TPSA
    The Technology Professional Services Association (TPSA) is the only organization for executives who create, deliver, manage, measure, and optimize technology services in the world’s leading corporations. Member companies represent a diverse group of market segments, including hardware and software products, systems integration, on-demand hosted applications, and value-added solutions. TPSA provides research, advisory services, industry insights, and collaboration platforms that help its members better manage the delivery of technology professional services. For more information, visit

    Jointly founded by IBM, Oracle, TPSA, and SSPA, the Service Research & Innovation Initiative is a consortium of technology companies, government agencies, and universities dedicated to fostering advancements in service research. The organization accomplishes this by raising awareness through conferences, symposia, and the Service Research & Innovation Web 2.0 Community (SRIC)—the informational hub for the effort. For more information, visit

    Association for Service Management Inter
    Denise Villamil
    408-354-7136 x210


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