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(EMAILWIRE.COM, January 25, 2012 ) Stratford, CT – These days, any organization that sells complicated or expensive products or services needs to keep up with techniques, tools and best practices for generating, qualifying, then nurturing sales leads and turning them into actual sales. But who stands head and shoulders above their peers in knowing how to manage this complex process? The Sales Lead Management Association’s recent Top 50 award competition named Henry Bruce, president of The Rock Annand Group (http://www.rockannandgroup.com), one of the 50 Most Influential People in sales lead management, in a peer-driven voting process.
“I’m honored to be one of the very few solo consultants voted into the 2012 Top 50,” says Henry Bruce, president of The Rock Annand Group, based in Connecticut. “I see this as peer recognition of my 30+ years building connections of clients, partners and colleagues in the software industry, as well as my more recent thought leadership activities, including blogging, podcasting and speaking at high-profile webcasts and conferences.”
The peer-driven voting process for the SLMA Top 50 list began with nominations being accepted only from SLMA members. Both members and nonmembers could then vote for up to three of those nominated. The SLMA tabulated the 7,113 votes and announced the winners late in 2011.
According to Susan Campanale, VP of Marketing for the SLMA, the Top 50 were “recognized by their peers as power players in the pursuit of ROI for marketing lead generation.”
About The Rock Annand Group
The Rock Annand Group (http://www.rockannandgroup.com) is a B2B marketing and sales consultancy focused on client acquisition and retention strategies for high tech companies. Henry Bruce, President and Founder, is a passionate strategist with over 30 years of marketing, technology and senior management experience. As both a services provider and an in-house marketing executive, he has played a transformative role in driving software marketing and sales programs that achieve the desired results and that synergistically align sales and marketing operations. Rock Annand clients include such industry leaders as AlphaTrust, ChainLink Research, Curl Corporation, EdgeTrade, IMI Americas, Lean Logistics, Optum, Scivantage and SupplyPro.
Rock Annand Group
Henry Bruce
203-870-9076
henry@rockannandgroup.com 
Source: EmailWire.com
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